Data story · interactive map
Every Sneaker
One dot per sneaker. Left to right is the retail price, up and down is how its resale median compares with retail. Hover a dot for the pair, or search for yours.
By Alexander Isom · · StockX sales July 4, 2026 to September 16, 2026
The map
Across: retail price. Up: median resale price divided by retail (log scale). The line is break-even; above it, the pair resold for more than it cost. Bigger dot, more sales.
What the map shows
Most sneakers sell for less than they cost. 31% of these 2,200 sneakers have a median resale price above retail; the middle pair sold −17% against retail. Inexpensive shoes fare best: 64% of the 66 retailing under $80 sell above retail, versus 30% of the rest.
Brands separate. By share of listings above retail: ASICS 59%, Jordan 37%, Nike 30%, adidas 23%, New Balance 12%.
| Brand | Listings | Above retail | Median vs retail | Sales |
|---|---|---|---|---|
| Yeezy | 3 | 100% | +20% | 38,059 |
| ASICS | 88 | 59% | +5% | 65,222 |
| Maison Mihara Yasuhiro | 9 | 44% | −21% | 15,791 |
| Jordan | 611 | 37% | −12% | 207,807 |
| Nike | 867 | 30% | −17% | 209,084 |
| Other | 188 | 30% | −18% | 54,725 |
| adidas | 287 | 23% | −27% | 69,238 |
| New Balance | 131 | 12% | −25% | 39,695 |
| Bravest Studios | 16 | 0% | −24% | 10,694 |
The extremes
Highest and lowest premiums among listings with 100+ sales in the window.
| Sneaker | Retail | Median resale | vs retail | Sales |
|---|---|---|---|---|
| Jordan 1 Retro Low OG SP Travis Scott Mocha | $130 | $1,958 | +1,406% | 148 |
| Jordan 1 Retro Low OG SP Fragment x Travis Scott | $150 | $1,725 | +1,050% | 257 |
| Jordan 1 Retro Low OG SP Travis Scott Reverse Mocha | $150 | $1,449 | +866% | 326 |
| Jordan 1 Retro Low OG SP Travis Scott Black Phantom | $150 | $959 | +539% | 472 |
| Jordan 1 Retro Low OG SP Travis Scott Olive (Women's) | $150 | $858 | +472% | 294 |
| Jordan 1 Retro High OG SP Travis Scott Mocha | $175 | $1,000 | +471% | 205 |
| Jordan 1 Retro High Off-White University Blue | $190 | $1,036 | +445% | 105 |
| Nike Air Force 1 Low Lil Yachty Concrete Boys Lucky Green | $130 | $660 | +408% | 152 |
| Sneaker | Retail | Median resale | vs retail | Sales |
|---|---|---|---|---|
| adidas Fear of God Athletics '86 Lo Clay | $200 | $29 | −86% | 120 |
| Jordan 1 Retro High OG Black Metallic Gold (GS) | $240 | $50 | −79% | 122 |
| ASICS Gel-1130 White Mint Tint (Women's) | $95 | $27 | −72% | 117 |
| Nike Hot Step Air Terra Drake NOCTA Violet Haze | $180 | $52 | −71% | 188 |
| Jordan 1 Retro High White Black Volt University Gold | $170 | $52 | −69% | 125 |
| adidas AE 2 With Love | $130 | $40 | −69% | 255 |
| adidas AE 2 Black White Red | $130 | $41 | −68% | 385 |
| adidas AE 2 Alphadawg | $130 | $42 | −68% | 187 |
Prices are past sales, not a forecast and not buying advice.
Questions
What percent of sneakers resell above retail?
Of the 2,200 busiest StockX sneaker listings with a known retail price (15+ sales, July 4, 2026 to September 16, 2026), 31% had a median sale price above retail and the median listing sold −17% against retail. This covers listings that sell often, not every shoe ever made. Past sales, not a forecast.
Which sneakers resell for the most above retail?
In this window: Jordan 1 Retro Low OG SP Travis Scott Mocha (+1,406%, 148 sales); Jordan 1 Retro Low OG SP Fragment x Travis Scott (+1,050%, 257 sales); Jordan 1 Retro Low OG SP Travis Scott Reverse Mocha (+866%, 326 sales); Jordan 1 Retro Low OG SP Travis Scott Black Phantom (+539%, 472 sales).
Method. Completed StockX sales recorded by SneakerPulse, UTC days July 4, 2026 to September 16, 2026 (after StockX's May 22 to July 3 source gap, and inside the days our backfill check marks complete for StockX, through September 16), sales of $20 to $30,000, footwear only, cleats excluded.
A dot needs 15+ sales in the window and a retail price (StockX's listed retail). The map shows the 2,200 busiest of 7,265 qualifying listings (710,315 sales). Each listing is its own colourway or release; not size-matched; new pairs only. "vs retail" is the listing's median sale price divided by retail, minus 1.
One window, so this describes this period and says nothing about change over time. Data: JSON (free to reuse with credit). Query: tools/stories/every_sneaker_query.py. Photos: StockX.
The map leaves out the 10 listings retailing above $450 (they are still counted in the figures and tables).