Miami, FL Sneaker Resale Market
What Miami, FL buys now, and its long-run sneaker resale market, ranked #5 among US cities by sales recorded.
Last 90 days: what Miami buys more of
Miami buyers picked Salomon 2.6 times as often as the rest of the US: 1.7% of located sales here against 0.7% elsewhere.
| Buys | Brand or model | Share here | Rest of US | Ratio |
|---|---|---|---|---|
| More | Salomon | 1.7% | 0.7% | 2.58x |
| More | Nike Mind 001 | 7.0% | 3.4% | 2.04x |
| More | New Balance 530 | 0.5% | 0.2% | 1.91x |
| More | Dunk | 4.6% | 2.7% | 1.73x |
| More | Air Jordan 1 | 14.2% | 8.4% | 1.69x |
| Less | 2002R | 0.2% | 0.7% | 0.21x |
| Less | Bravest Studios | 0.2% | 0.7% | 0.22x |
| Less | Yeezy Slide | 0.1% | 0.5% | 0.25x |
For the same shoes, prices here were in line with the rest of the US: -0.3% (95% interval -1.1% to +0.0%, 163 shoes), not a clear difference.
Located GOAT sales, July 10, 2026 to October 8, 2026: 4,493 here, 387,680 across the US. Buyer locations came back in July 2026 for GOAT’s best-selling shoes only, so this covers popular pairs; the city and the rest of the US are measured on the same shoes. Each share is tested against the rest-of-US share (exact binomial test, Benjamini-Hochberg across the 43 brands and models tested here, q < 0.05); a “buys more” row also needs three or more different shoes with none above half the count, so one bulk buyer cannot make a trend. Same-shoe prices: each shoe with 5+ sales here against its US median, the median of those ratios with a bootstrap interval, sign test corrected across all cities.
December 2024 to February 2026
Source for this section and the tables below: GOAT resale sales with a US buyer location, December 2024 to February 2026; GOAT paused buyer locations from March to June 2026, so these totals are a fixed snapshot of that period.
Market Overview
Miami, FL ranks #5 among US cities by GOAT resale sales recorded: 40.0K sales worth $7.0M between December 2024 and February 2026, 1.82% of the located US sales we recorded. The average resale price in Miami is $174, $2 below the $176 average across all tracked US cities.
The top brand in Miami is Air Jordan (31% of sales here), and the most-sold model is the Air Jordan 1. The tables below rank brands and models by sales recorded in the same window.
Top Brands in Miami, FL
Brand market share breakdown for Miami, FL based on 40.0K total transactions.
| Brand | Sales | Revenue | Avg Price | Market Share |
|---|---|---|---|---|
| Air Jordan | 12.3K | $2.9M | $237 | 30.6% |
| Nike | 10.3K | $1.6M | $154 | 25.9% |
| adidas | 6.1K | $745.9K | $123 | 15.1% |
| New Balance | 2.7K | $373.0K | $136 | 6.8% |
| ASICS | 2.4K | $324.7K | $137 | 5.9% |
| Fear of God Essentials | 811 | $67.0K | $83 | 2.0% |
| Puma | 445 | $43.9K | $99 | 1.1% |
| Supreme | 314 | $23.5K | $75 | 0.8% |
| Timberland | 228 | $37.1K | $163 | 0.6% |
| Salomon | 198 | $38.4K | $194 | 0.5% |
Most Popular Models in Miami, FL
The most traded sneaker models in the Miami, FL resale market.
| Model | Sales | Revenue | Avg Price |
|---|---|---|---|
| Air Jordan 1 | 3.6K | $1.1M | $291 |
| Air Jordan 4 | 2.8K | $695.5K | $251 |
| Dunk | 1.7K | $170.7K | $101 |
| Air Jordan 3 | 1.7K | $293.5K | $178 |
| Air Force 1 | 1.5K | $275.9K | $180 |
| Samba | 1.3K | $133.9K | $104 |
| Air Jordan 11 | 1.3K | $258.9K | $206 |
| 9060 | 1.2K | $176.9K | $147 |
| Gel 1130 | 1.2K | $133.4K | $112 |
| Air Jordan 5 | 864 | $218.0K | $252 |
Frequently Asked Questions
What sneakers are popular in Miami right now?
In located GOAT sales from July 10, 2026 to October 8, 2026, Miami, FL bought more of these than the rest of the US, relative to their national share: Salomon (2.6x), Nike Mind 001 (2.0x), New Balance 530 (1.9x).
What is the average sneaker resale price in Miami, FL?
The average sneaker resale price in Miami, FL is $174, $2 below the $176 average across all tracked US cities.
What is the most popular sneaker brand in Miami?
Air Jordan is the most popular sneaker brand in Miami, FL by transaction volume. The most traded model is the Air Jordan 1.
How big is the Miami sneaker resale market?
We recorded 40.0K GOAT resale sales worth $7.0M to buyers in Miami, FL between December 2024 and February 2026, #5 among US cities and 1.82% of located US sales. That counts one marketplace, not the whole local market.
