North Carolina Sneaker Resale Market
Comprehensive sneaker resale analytics for North Carolina, ranked #9 of 55 US states and territories by sales recorded. Source: GOAT resale sales with a US buyer location, December 2024 to February 2026. GOAT stopped publishing buyer locations in March 2026, so this page is a fixed snapshot of that period, not a live feed.
Market Overview
North Carolina ranks #9 of 55 US states and territories by GOAT resale sales recorded: 154.0K sales worth $26.6M across 100 cities, December 2024 to February 2026. That is 3.61% of the located US sales we recorded.
The average resale price in North Carolina is $173, in line with the $174 average across all US states we recorded. Air Jordan is the top brand by sales recorded here.
Top Brands in North Carolina
Brand market share breakdown based on 154.0K transactions across North Carolina.
| Brand | Sales | Revenue | Avg Price | Share |
|---|---|---|---|---|
| Air Jordan | 58.9K | $13.1M | $223 | 38.2% |
| Nike | 35.3K | $5.5M | $154 | 23.0% |
| adidas | 16.7K | $2.1M | $126 | 10.8% |
| ASICS | 10.2K | $1.3M | $130 | 6.6% |
| New Balance | 8.1K | $1.1M | $136 | 5.2% |
| Fear of God Essentials | 5.8K | $502.3K | $87 | 3.8% |
| Supreme | 1.6K | $100.9K | $64 | 1.0% |
| Timberland | 1.3K | $190.5K | $142 | 0.9% |
| UGG | 1.3K | $154.7K | $121 | 0.8% |
| Puma | 978 | $102.8K | $105 | 0.6% |
Top Cities in North Carolina
| City | Sales | Revenue |
|---|---|---|
| Charlotte, NC | 25.5K | $4.5M |
| Wilmington, NC | 10.0K | $1.5M |
Frequently Asked Questions
How big is the sneaker resale market in North Carolina?
We recorded 154.0K GOAT resale sales worth $26.6M to buyers in North Carolina between December 2024 and February 2026, #9 of 55 US states and territories. That counts one marketplace, not the whole state market.
What is the most popular sneaker brand in North Carolina?
Air Jordan is the top-selling sneaker brand in North Carolina by transaction volume.
What is the average sneaker resale price in North Carolina?
The average GOAT resale price to buyers in North Carolina was $173 between December 2024 and February 2026, in line with the $174 average across all US states we recorded.
