New York Sneaker Resale Market
Comprehensive sneaker resale analytics for New York, ranked #2 of 55 US states and territories by sales recorded. Source: GOAT resale sales with a US buyer location, December 2024 to February 2026. GOAT stopped publishing buyer locations in March 2026, so this page is a fixed snapshot of that period, not a live feed.
Market Overview
New York ranks #2 of 55 US states and territories by GOAT resale sales recorded: 357.2K sales worth $62.2M across 62 cities, December 2024 to February 2026. That is 8.38% of the located US sales we recorded.
The average resale price in New York is $174, in line with the $174 average across all US states we recorded. Air Jordan is the top brand by sales recorded here.
Top Brands in New York
Brand market share breakdown based on 357.2K transactions across New York.
| Brand | Sales | Revenue | Avg Price | Share |
|---|---|---|---|---|
| Air Jordan | 125.4K | $29.2M | $233 | 35.1% |
| Nike | 73.7K | $11.7M | $159 | 20.6% |
| adidas | 45.1K | $5.5M | $122 | 12.6% |
| ASICS | 29.5K | $3.8M | $130 | 8.2% |
| Fear of God Essentials | 20.2K | $1.7M | $84 | 5.7% |
| New Balance | 18.7K | $2.6M | $138 | 5.2% |
| Supreme | 3.3K | $307.0K | $93 | 0.9% |
| UGG | 3.2K | $383.4K | $120 | 0.9% |
| Timberland | 2.0K | $307.4K | $151 | 0.6% |
| Puma | 2.0K | $220.5K | $109 | 0.6% |
Top Cities in New York
| City | Sales | Revenue |
|---|---|---|
| New York, NY | 177.8K | $31.2M |
Frequently Asked Questions
How big is the sneaker resale market in New York?
We recorded 357.2K GOAT resale sales worth $62.2M to buyers in New York between December 2024 and February 2026, #2 of 55 US states and territories. That counts one marketplace, not the whole state market.
What is the most popular sneaker brand in New York?
Air Jordan is the top-selling sneaker brand in New York by transaction volume.
What is the average sneaker resale price in New York?
The average GOAT resale price to buyers in New York was $174 between December 2024 and February 2026, in line with the $174 average across all US states we recorded.
